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Squad Goals: The Real Life Fighters and Athletes of Wonder Woman

Posted on June 06, 2017 by Society Nine | 1 comment

So let's be honest here - who HASN'T seen the film "Wonder Woman" yet?!

Okay, no judgments if not. But in case you needed yet another reason to compel yourself to go, the new film goes into Princess Diana’s history in the island she was raised, Themiscyra. Home to some of the most powerful warriors in the world, it is inhabited solely by women.

To illustrate this part of the story, the production crew casted real life female fighters and athletes and to say that we were hyped when we recognized some of these women was an understatement. 

Did you miss who they all were cause you were too engrossed in the epicness? We've brought the highlights to you!

Ann Wolfe - Character: Artemis
Ann Wolfe is an American boxer who held world titles in three different weight classes simultaneously. Wolfe is regarded by many within the sport as the hardest puncher and best fighter in the history of women's boxing.

Brooke Ence - Character: Penthiselea
A former professional dancer, Brooke Ence made waves after qualifying for the 2015 Reebok CrossFit Games after just her second regional competition. During her rookie appearance at the Games that year, she wowed the crowd with two first-place finishes (Snatch Speed Ladder and Clean and Jerk), ultimately finishing 14th overall. Ence is currently a trainer at CrossFit West Santa Cruz in California.

Hayley Jane Warnes - Character: Aella
Hayley is a female triathlete and co-founder of lifestyle blog Break the Loop

Hari James - Character: Trigona
Hari James has an extensive background in sport and has represented her country in both Sprinting and Rowing before turning her attention to Crossfit and full time training. She's competed in Crossfit individually and in pairs/teams at National Level for the past 2 years and is ranked top 20 in the UK.

Madeleine Vall Beijner - Character: Egeria
Madde was a professional fighter from 2004 till 2015, and ranked top 3 best Thai boxer in the world in her weight class. After a collapse in 2014, she was told by doctors to retire due to injuries. Instead of making the transfer into MMA as planned, Madde stepped down from the ring and shifted her focus elsewhere—film.

Samantha Jo - Character: Euboea
Samantha Jo began practicing martial arts at a young age, starting with jiu-jitsu — which her mother taught her — and then wushu. She represented Canada in international competitions, she said, including at a 2008 event in Beijing held during the Olympics.

Mayling Ng - Character: Orana
Mayling Ng has trained with world champion martial artists in England, Singapore, Hong Kong and the United States and represented Singapore at Arnold Classic US in 2013.


Jenny Pacey
Jenny Pacey is previously a UK Olympic pentathlete and long-jumper and plays one of the Amazons.

Moe Sasegbon
Moe Sasegbon is a Nigerian heptathlete and plays one of the Amazons.


Inspired to gear up for your own fight? Click here to make it happen!

Posted in boxing, Crossfit, thai boxing, Triathlon, Wonder Woman

Celebrating the Original Fighter This Month: Our Mothers

Posted on May 02, 2017 by Lynn Le | 0 comments

For the month of May, Society Nine is celebrating the original fighter in all of our lives - our mothers!

A lot of my own personal inspiration for Society Nine was rooted in my own admiration of my mother. A war refugee, 2x cancer survivor and soon-to-be retired wanderluster, my mom has been through events, tragedies and experiences that would jar any human being. Yet, through dedication, ingenuity and love in its purest sense, her and my father created a life of opportunity for my sister and me and instilled values that have permeated through every action and pursuit I've ever undertaken in my life, especially now with Society Nine.

It's interesting how often when I meet women in our community in various cities and gyms, or even at speaking engagements, they meekly and timidly tell me that they love our brand and what it stands for (thank you!) but since they "aren't a fighter," they will refer our brand to maybe some of their other friends who might. 

When they say these things, I usually hug them immediately and say, with a compassionate assertion, "but you ARE." By definition, courtesy of Merriam-Webster (you can't refute the people who GOVERN and manage definitions!): 

Fighter: someone who does not give up; someone who continues fighting or trying

I usually articulate this definition to these women as a mild attempt at convincing them to consider the TRUTH - which is that we all are worthy of describing ourselves as fighters. My mom has never, ever hit a single person (at least as far as I know!!) or thing in her entire life. She wasn't into athletics really at all until the past decade. But she is a fighter in the purest and truest sense. Through war, tragedy, health crises and motherhood, she never once gave up as she fought to create the absolute best life for our family. And that makes her the biggest fighter of all.

I'd like to encourage all of us to challenge our perceptions of what being a fighter means, and to consider diversifying our interpretations and definitions. Fighting is not to be defined solely through gold medals, trophies or belts; it's about the mental and spiritual fortitude that was required to get you to your biggest goals, or quite simply to survive day in and day out.

And that's what our moms remind us of: that with perseverance, love and the fighting spirit, absolutely anything can be within your reach.

Thank you Mom, for teaching me that anyone can fight. (And Grandma too!)

Posted in

Behind the Scenes: Society Nine's "The Fight Within" Campaign

Posted on February 20, 2017 by Lynn Le | 0 comments

Our mission at Society Nine is unleashing and empowering the fight within every woman. We do this by providing women with a community that celebrates their resilience and strength, and by creating quality training gear that supports every woman’s personal fight.

As we entered 2017 and the beginning of New Year's Resolution season, we kept finding ourselves trying to understand why women are still challenged with outdated notions like “women shouldn’t be aggressive or hit things” or "you are too pretty to fight; you’re too old to fight; you don’t look like a fighter, etc.”

Women should not be required to validate the fight within them. Not only do these notions devalue the multifaceted journeys of every woman, but they also create barriers for those who desire the ability to discover what the fight means for them.

To kick off 2017, Society Nine is leading the narrative around what it means to unlock femininity in its most powerful way: through pure resilience and unbridled strength no matter where you come from, what you look like or what your skill set is. We did this through our new campaign, ‘The Fight Within.’

Watch our main campaign video, along with the stories of five women - The Urban Warrior, The Apprentice, The Matriarch, The Practitioner, and The Pro - here:

This campaign serves as a celebration of women by highlighting our journeys and giving a voice to the fight within five unique women. The inspiration behind each of these characters came from women we met across the country, touring and training in over 70 gyms.  In these gyms, from LA to Portland to NY to Boston, the women of these communities are mothers, sisters, daughters and friends. They are teachers, aspiring athletes, executives, bartenders and students. Society’s inability to look beyond the media spectacle they see in the ring or cage prevents the stories behind these women from being told, and their tenacity and passion for sport from being appreciated. ‘The Fight Within’ is our attempt to peel back those layers and expose the awe-inspiring ways and reasons why women fight.

We filmed over a period of five weeks, through rain, snow and sleet in the big, beautiful backyard we live in that is Oregon. Our fighters - Alex Arrache, Robin Valli Woods, Kaleah Oylear, Laura Valent, Meghan Sekone-Fraser and Anna Dempster - braved through some seriously cold weather (most days was 40 degrees or less... and then there was the day on Mt. Hood that was about 22-25 degrees!) and long shoot days to tell their stories, and to unite women everywhere in strength, struggle, and the fighting spirit.

Special thanks to THAT.Photography and JCCinematography for the incredible photography, directing and editing work behind this campaign.

Check out some of the behind the scenes photos below!

Posted in boxing, golden gloves, invicta fc, muay thai, wmma, women's boxing

What went into Society Nine's new apparel pieces?

Posted on December 09, 2016 by Lynn Le | 0 comments

We are so excited to be launching some new apparel pieces to go alongside our best selling Bia Boxing Glove.

Over the past year, our customers have been reaching out to us for product feedback and ideas. Our new Heritage Muscle Tank collection and Bia Performance Legging are a culmination of some of those gathered ideas. 

Tanks and leggings are a dime a dozen, right? But our team really cares about producing beautiful product for purpose and function, and to go to-and-from the gym; after all, you shouldn't have to skimp on one for the other! We're stoked to share with you what's resulted in the past few months of development.

Heritage Muscle Tank Collection - $40 each

Known for its ultra softness, strength, and breathability, our Heritage Muscle Tanks are made with Tencel and spandex. Tencel is hydrophilic, a quality that makes the fabric better at absorbing moisture. Go ahead and get your sweat on while you knock em out. 

We launched with three different graphic stories for our Heritage Muscle Tanks - check it out!

Society Nine Boxing Club

Title IX of the Education Amendments Act of 1972 is a federal law that states: "No person in the United States shall, on the basis of sex, be excluded from participation in, be denied the benefits of, or be subjected to discrimination under any education program or activity receiving Federal financial assistance."

Title IX was critical in creating a new pathway for women to develop into professional athletes through collegiate athletics. Without Title IX, there wouldn't have been a catalyst to getting more women towards the mainstream sports stage.

We are paying homage to those before us who fought to pass Title IX in 1972. Speaking to the society of female fighters among us now who will continue to fight for ANYTHING, our Society Nine Boxing Club Heritage Muscle Tank welcomes you into our tribe.

Butterfly + Bee

Tap into your inner butterfly and bee, and unleash the fight within with grace and fierceness in our Butterfly + Bee Heritage Muscle Tank.

Underdog/Champion

There is no understanding of the true meaning of victory without knowing the taste of defeat. Channel your inner champion and celebrate victory on your best training days, and connect with your inner underdog on your hardest days in our Underdog/Champion Heritage Muscle Tank.

Bia Performance Legging

We designed these leggings with toughness and elegance in mind, and with feedback and ideas from our community of athletes.

A blend of nylon and spandex brushed for softness, our leggings have been specially treated for anti-odor, anti-pilling, anti-abrasion, and possesses four-way stretch.

With a nearly 3.5" waistband, reinforced seam stitching and crazy-strong mesh panels to support you through squats and kicks, our legging was developed to get you through the toughest training session and on about your day.

Like them all but don't know what to get?
Click here and check out our collection of product bundles and score a deal! 

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In the middle of re-stocking, holiday is coming!

Posted on November 17, 2016 by Lynn Le | 0 comments

To our amazing customers, followers and supporters,

We wouldn't be here if it wasn't for your belief and faith in us to support the fight within every woman. We are honored to be given that opportunity, and we take that opportunity very seriously. 

We've received an outpouring of emails from customers asking when we will re-stock in some of our most popular, sold out boxing glove styles. I wanted to take the time to reassure you that our team is working tirelessly around the clock to not only continue to design great products, but to get these sold out items back in stock ASAP just in time for holiday.

Our production schedule with our manufacturers are currently on track and we anticipate re-stocking within the first week of December. 



In addition to restocking some of our sold out styles, we have so many exciting things we're releasing in the coming weeks! This includes a brand new website to enhance your shopping experience, a special deal for Black Friday/CyberMonday, contest giveaways with some incredible brand partners, as well as new apparel pieces. 

We've gotten to this place because of you. Through your personal emails of support and feedback to our team, Instagram shots of you training in our products, your Facebook likes and follows, your purchases and sharing our name to your friends and training partners - Society Nine is a collective effort of an entire community. 

I recently spoke on a panel sponsored by Microsoft and Levo League with other female entrepreneurs and influencers at the Glamour Women of the Year Summit, and one of the questions I was asked was "What is your compass for the challenges of starting a brand new company?" 

My data point is always you. You guys are our team's compass. 



Me and Glamour Magazine Editor-in-Chief Cindy Leive


Panelists from L to R: co-founder of I AM THAT GIRL Emily Greener, actress Sophia Bush, moonshot technology influencer Jami Edelheit, Levo League CEO Caroline Ghosn, and Silicon Valley investor and female entrepreneur advocate Jesse Draper. Our panel talked about our first career drafts, how they're still being written, and how important it is to share resources and support one another in our journeys.

Thank you for being our team's compass and for sticking by us. We'll announce our re-stock, as well as exciting updates in the coming weeks. Sign up for our email newsletter, and stay tuned!


Lynn

Posted in glamour magazine, levo league, microsoft, women of the year

We're invited to the Glamour Women of the Year Summit!

Posted on November 13, 2016 by Lynn Le | 0 comments



2016 has been a crazy year, and since it hasn't ended yet, what better way than to receive an incredible honor to cap it off?! I humbly received an invitation to the Glamour Women of the Year Summit, happening November 14-15! I was also told by the event organizers that I made it on the short list of nominations to win an award, and though I did not win, I was asked to speak on a workshop panel on how to take the first leap to becoming an entrepreneur; specifically, what has been the "first draft" to my story as an entrepreneur, and how have I written it thus far? How did I even get started?

My personal journey has been an interesting one, to say the least - Forbes covered some bits of it back in August. The biggest addition to this "first draft," however, has been the addition made as of last week.

We've entered a very uncertain chapter in our nation's history. While I experienced my own personal emotional rollercoaster last week, what I know is, we all - regardless of gender, race, ethnicity, sexual orientation, religion or socio-economic background - deserve a fair, equal opportunity to see our fullest potential...no matter if barriers get put up. We all must keep fighting - through love, compassion, our undying passion for ultimate equality, and the inalienable right we all have to live and thrive as human beings, and take that credo and put it to action.

I am determined to play my part on writing this new chapter in history as one about the fighting spirit of humanity. This is a critical piece to my "first draft" - and I am fiercely determined to write this part well.

I am so honored to take part in this special event with other influential women in sports, media, politics, entertainment, technology and innovation to discuss how we can show the world the power of a community demonstrating their fullest potential and inspiring the next generation to unleash the fight within themselves.

Posted in glamour magazine, women of the year

The day before: A meditation on venturing into the world of boxing

Posted on October 17, 2016 by Society Nine | 0 comments

Written and reposted with permission from Natalie Matushevsky, a participant in Haymakers for Hope. Society Nine is a proud supporter of Haymakers for Hope and was the training and fight night apparel sponsor for Belles of the Brawl IV. Original post by Natalie can be found here.

It’s the day before The Fight and I’m experiencing a complex, oscillating range of emotion. In the last 48 hours I’ve gone from “I got this! I’m a beast!” to “Oh shit oh shit oh shit” to “No, seriously, I’m good!” to “I’m just going to disappear and hope that no one notices.”

Some of my closest friends know that I like to approach difficult situations with a calm, stoic and perhaps sociopathic demeanor. When in loaded situations, I don’t enjoy feeling things. But in light of The Fight, I find myself consumed by them…

It’s messing with me.

My coach tells me that this is normal — being confident one minute, freaking out the next and spending the rest of the time somewhere between points of Zen and heart palpitations. He didn’t phrase it in that precise way but he did send me a few quotes from Cus D’Amato (Mike Tyson’s Coach). Here’s one that seemed to calm me down for a few minutes:

Every fighter that ever lived had fear. A boy comes to me and tells me that he’s not afraid, if I believed him I’d say he’s a liar or there’s something wrong with him. I’d send him to a doctor to find out what the hell’s the matter with him, because this is not a normal reaction. The fighter that’s gone into the ring and hasn’t experienced fear is either a liar or a psychopath.”

So I’m not a psychopath. Noted.

But back on topic…The self-reflection moments make me wonder why this venture is so different from all other crazy stuff I’ve done in the past — trekking the Andes, jumping out of a plane (twice), canyoning, traveling across the world by myself…assembling IKEA furniture…

I have a love/ hate relationship with pushing myself out of the proverbial comfort zone. I find it to be an absolute necessity in experiencing personal growth. The ability to step into the unknown and push through to the finish line- in any measure- is how I assess whether or not I’m truly engaged in the human experience. At the same time, the initial feeling of being in a place that’s so wholly unfamiliar is incredibly unsettling. And I can honestly say that I’ve stayed in that place for the entire duration of training for this fight.

Boxing is a very unique sport… in my three months of training, I found it to be a medley of strategy, endurance, precision, skill, strength, speed, aggression, assertiveness and mental agility. In other sports, a subset of these components can lead to rising above the rest. In boxing, it seems like you need all of them at the same time. It’s difficult to determine which element is lacking until you’re well into your training. Once you start sparring, it’s almost 95% mental agility and endurance — you’re constantly adjusting to your opponent. You have your strategy and so does she. Your strategy changes and so does hers. You’re constantly thinking but you have to train your body to react without much thought. If you get in your head, you’re immediately at a disadvantaged no matter how in shape you are. To get anywhere close to being decent, what it mostly comes down to is lots of sparring… which is pretty much fighting. I fought two to three times a week for three months. It wasn’t fun. Sometimes it sucked and other times it sucked less… but it was never enjoyable.

Still…If you don’t put the time in the ring, nothing else matters. Being a rock star on the mitts, bag work, sprinting , long distance running, lifting heavy — it’s all obsolete without sparring. The ring is a very scary place. It’s like the ultimate litmus test for who you are as a fighter. Without it, you’re not boxing. You’re just working out.

Boxing is also a very solitary sport, massively reliant on only one other person besides you — your coach.

Finding a good coach is pretty tough because boxing has become commercialized over the last few years. There are many people that can hold mitts and take you through a fantastic workout without knowing much about how to teach. It’s important to learn from someone who has spent time in the ring precisely because they understand the psychology of being in there. They know how much it sucks to get punched in the face and they can work with you to build Boxing IQ, which requires emotional and physical agility in synchronization.

I may be bias, but I lucked out. I have a pretty great coach. I can tell you a million reasons as to why, but in light of short attention spans, here are two simple reasons: He still fights… which means that he fully understands all that needs to happen before you get in that ring. And he drills the basics.

Remember Mr. Miyagi from Karate kid? Wax — on- wax- off? No matter how boring foot work is, that’s where he starts. If you can’t land a 1–1–2, he doesn’t show you anything else. To put it simply, he believes that learning “fun” stuff before you can demonstrate the basics in the ring is a giant waste of time. And now I do too.

Letting him take control and embracing being a student again was an adjustment as well.

As adults, we forget what it takes to learn something new. We expect to learn things as easily as we did when we were kids. But the truth is, what we actually forget is the learning process. The learning process consists of trying to the point of failure. Failure in learning requires egoless perseverance — and that’s a tough pill to swallow as an adult.

Working with my coach was exactly that — letting go of what I thought I knew, checking my ego at the door and starting from scratch. I think we worked on stepping and 1–1–2, 1–2–1 punch combo for a solid month before he added anything else.

So here’s where I am today. Despite the pre- fight jitters, I find myself ready for tonight. Jon Krauker’s voice keeps popping into my consciousness… he talks of climbing mountains and it makes me think of the last three months…

Early on a difficult climb, especially a solo climb, you’re hyper-aware of the abyss pulling at your back, constantly feeling its call, its immense hunger. To resist takes tremendous conscious effort, you don’t dare let your guard down for an instant. The void puts you on edge, makes your movements tentative and clumsy. But as the climb continues, you grow accustomed to the exposure, you get used to rubbing shoulders with doom, you come to believe in the reliability of your hands and feet and head. You learn to trust your self-control.”

I reflect on the journey that got me here — dedication, sacrifice, that inclination to step into the unknown. I find myself getting calmer as we approach Fight Night. I’m ready to see where it takes me.

** This was written the day before my first fight, on October 4th. I won by unanimous decision…but I don’t think that matters now. It was truly the journey that made this experience.

Posted in boston, boxing, haymakers for hope, knockout cancer, women's boxing

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